LOGO DESIGN
Exercised Software | Adobe Illustrator, Adobe Photoshop, Procreate
The National Association of Teachers of Singing is a professional platform for teachers of singing to educate and build their community. The Hawai'i chapter requested their own logo.
Conceptualization sketches following client vision
Hawaiian flare was desired in addition to the original design. A traditional maile lei with a twist of pikake flowers was hand illustrated.
The final outcome of the NATS Hawai'i Chapter was composed of serif typefaces, Hawaiian heritage reference, and alterations of the original logo.
